Take Time to Rediscover Your #LouisvilleLove

Discounted downtown attractions & venues for Hometown Tourist Celebration Feb.1-10.

Speed Art Museum.

Rediscover your with the return of the Hometown Tourist Celebration next month. The event invites residents to rediscover downtown Louisville by providing a discounted admission fee for well-loved or new-to-them attractions and venues.

The Downtown Hometown Tourist Celebration will take place February 1 – 10, 2025. During this time, individuals with a valid Kentucky or Indiana ID, local college ID, or military ID will receive half-off admission to participating Downtown venues.

21c Museum Hotel. Photo by Steve Grider.

“This event is for our entire state to enjoy Louisville’s attractions and venues, because our downtown is your downtown,” said Rebecca Fleischaker, executive director of LDP. “Normally a slow time of year for our attractions, this celebration gives locals an added benefit of saving money as well as supporting and promoting the incredible range of attractions, venues, and hotels that make our city unique.”

Louisville Slugger Museum & Factory.

Participating attractions and venues include:

  • Angel’s Envy Distillery
  • Angles Selfie Museum
  • Bardstown Bourbon Company
  • Buzzard’s Roost Whiskey Row Experience
  • Evan Williams Bourbon Experience
  • Frazier History Museum
  • Good Bounce’s Downtown location
  • KMAC Contemporary Art Museum
  • Louisville Slugger Museum & Factory
  • Muhammad Ali Center
  • SAR Genealogical Library
Whiskey Row.

Downtown hotels are also participating with various discounts and package deals, offering a special rate for the duration of the celebration. Participating hotels include the 21c Hotel; Embassy Suites; the Galt House; Omni Louisville Hotel; Seelbach Hilton; and the Tempo by Hilton Louisville.

Evan Williams Bourbon Experience (Photo by Marty Pearl/Special to the LCVB)

“Hometown Tourist Week is a vital initiative that encourages our residents to explore and appreciate the incredible attractions and experiences right here in Louisville,” said Cleo Battle, Louisville Tourism President & CEO. “By being tourists in our own city, we not only support local businesses and attractions but also foster a deeper connection to our community. This celebration highlights the strength and diversity of our city’s offerings and reinforces the unique charm and hospitality that makes Louisville a top destination.”

Frazier History Museum.

Additional Downtown venues offering varying discounts during the celebration include the Belle of Louisville Riverboats; Corner Flavors of Kentucky; Derby City Gaming; Goodwood Brewing & Spirits; Porch Kitchen & Bar; and the Waterfront Botanical Gardens.

Tickets for admission can be purchased online by individual location or multiple days and locations together. Walk-ins are welcome, but reserving tickets in advance is recommended. Tickets and hotel bookings can be made in advance and can be viewed on LDP’s website.  

Celebrate the 25th Anniversary of the Kentucky Bourbon Trail

Step into the heart of bourbon country and experience the epitome of refinement at the 2024 Kentucky Bourbon Classic.

This premier event, taking place in Louisville from February 21-24, is a celebration of the rich heritage, craftsmanship, and unparalleled flavors that define Kentucky’s iconic spirit. Indulge in exceptional tastings, participate in enlightening workshops, and savor sips that showcase bourbon craftsmanship.

The four-day event features events such the Cocktail & Culinary Challenge, Bourbon University and TASTE providing exclusive opportunities to the finest bourbons, culinary delights, and immersive educational experiences.

25th Anniversary of the Kentucky Bourbon Trail

Celebrate this historic milestone and enjoy these several unique and bourbon-filled offerings as you venture along the trail.

Sampling includes:

 Day as a DistillerHartfield & Co. Paris, KYHave you ever thought about working at a distillery? Now’s your opportunity to dive into the craft distilling world! Spend a day working with Harfield & Co. and learn the skills and secrets behind the bourbon industry.

Whether mashing, distilling, bottling, tasting, or whatever else is happening that day, Hartfield & Co invites guests to experience the bourbon industry up close and personal.

·  Cocktail Classes: Angel’s Envy, Louisville, KYMaster the art of crafting classic cocktails with skilled specialists at Angel’s Envy Distillery in Louisville, KY. Unleash your mixology potential by joining the Behind the Bar Class, led by talented cocktail experts. Whether attending the monthly class or the specialized Manhattan and Rye Cocktail Classes, there’s no better place to learn the secrets behind the bar.

What’s New in the Bourbon Industry

With such a rich foundation of tradition, the Kentucky Bourbon industry is paving the way forward with new and innovative experiences for 2024. The upcoming year will usher in exciting new offerings for the industry, including the expansion into Eastern Kentucky with Eastern Light Distilling set to break in early 2024.